The Jamaica Constabulary Force (JCF) is warning citizens against a scam in which computer-generated footage in the likeness of prominent businessman Adam Stewart is being used to endorse a fraudulent investment fund.
In a statement today, the police said it is aware of a video circulating on social media and messaging platforms that falsely appears to show Mr. Stewart promoting the fund.
The video was also created to falsely appear as a Jamaica Information Service news story.
It falsely details that Jamaicans can earn over a million dollars by making an investment.
The JCF said the fund being advertised does not exist.
It said investigations confirmed that the video is a deep fake, created through the use of artificial intelligence (AI), without Mr. Stewart’s knowledge, consent or involvement.
The JCF said it takes this matter seriously.
It added that the use of AI to impersonate individuals is a growing global threat — one that undermines public trust and creates new risks to financial security.
The police said if persons have already interacted with the scam, they should not send any further money or personal information.
Affected individuals should also gather any proof of communication or transactions, such as screenshots, emails, or receipts.
The JCF is also urging them to report the matter immediately.
The police are advising members of the public to exercise extreme caution when engaging with online investment offers, particularly those involving unsolicited messages or celebrity endorsements.
It said when in doubt, the source should be verified through official channels.
