The Jamaica Hotel and Tourist Association (JHTA) is calling for an urgent and comprehensive review of the emergency response system in Negril, Westmoreland.

JHTA President Christopher Jarrett is raising concern that Negril’s emergency response is under strain, because there is only one ambulance serving the area.

In a statement today, the JHTA head noted that in a recent incident, the ambulance response was severely delayed and the delay may have contributed to the loss of life.

Negril accounts for roughly 25% of Jamaica’s total tourist arrivals and is also home to hotel staff, suppliers, tour operators and local residents.

A rise in tourism activity, commercial deliveries and employee transportation have led to significantly higher traffic volumes and with that, an increase in the likelihood of emergency incidents.

The JHTA president noted while the government has invested millions of dollars into the procurement of ambulances and renovation of the Negril Fire Station, this is not enough.

Jarrett said additional support is needed to strengthen protection for both citizens and visitors in Negril, adding that without dependable emergency services, Jamaica risks not only public health, but also its global reputation as a premier tourist destination.

He wants the relevant authorities to ensure that Negril has more than one emergency response vehicle with a trained, certified medical team assigned, among other things.

Jarrett said the JHTA stands ready to assist with this endeavour.